Communication Everywhere for Everyone:Identity Quantified through Video Marketing

BY : PR TEAM, Studio 52, 23rd december, 2014

Video has a prompt appeal to viewers

Communication: A wordless mechanism with telepathic cord

 

BY : PR Team Studio 52, 21 December, 2014 , 19:00 PM

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In today's fast-paced world when people do not have time for anything, mind reading or telepathy is important. Do you think it's magic? Com'on its not, on the contrary, in many ways, successful marketing depends on your ability to read your customers' mind. This practice is very common and can easily be noticed in Fortune 500 companies. All these companies use effective marketing and wordless communication to comprehend the minds of buying public. Mind reading is difficult but not impossible; nevertheless, one of the toughest challenges of business is to succeed into the communication of the sensuousness of products & services. A challenge you cannot win through the customary mass communication method. Communication with telepathic skills remarkably helps business to relate to its consumer and placate them to buy your product.

For instance, have you ever thought about why logos are often ovals and triangles or something related to it? Now, think of any geometrical shape? what is the first shape come into your mind? Isn't it triangle or circle? That's why you will often notice that all Fortune 500 companies' logo shapes are so universal that customers can relate to them effortlessly. Telepathic skills are nothing but mind reading which apparently helps business to read the psychology of their consumers.    

One more aspect of telepathy is to understand the term voice-of-the-customer (VoC). Voice-of-the-customer (VoC) signifies customers' expectation and experiences in form of feedback. (VoC) is very important and unavoidable aspect in the process of gripping the understanding of wordless mechanism of telepathic cord. Do you think it can only be achieved with verbal expressions? No, certainly not. Interpreting and projecting the right non-verbal cues allows you to read the psyche and understand the needs and requirement.

Still confused? no problem, I will give you one more example, I have recently seen a video advertisement. This advertisement was for an oil product, but was trying to connect with the consumer through emotional strings. This advertisement does not talk about oil directly rather shows that if you care about your mother then consume Cholesterol free oil. The tagline says - “Save your mother from Cholesterol and consume Saffola (oil brand name) and go for a free check up that SAFFOLA Company is organizing, because 3 out of 5 Indian ladies suffer from Cholesterol problem". This advertisement shows love between Mother and children. After watching this video whosoever will go for shopping will certainly think about buying this oil simply because of the reason that everybody in this world cares about their mothers. This advertisement was nothing but a perfect example of connecting a wordless telepathic chord with customers.

Similarly, if you need a perfect wordless communication dimension with extra sensorial touch to reach consumers’ minds then what are you waiting for? Visit STUDIO 52, the only brain-to-brain connector between your company and your consumers. A place which works on telepathic skills and convert concepts into visual, non-verbal, sensorial and tactile stimulus through video marketing, audio-video advertisement, business video etc. We provide brand activation and strategic planning solutions which is been already tried and tested by our customers for the last 3 decades.

Copyright: Studio52 @ 2014 All Rights Reserved

The supremacy of Video-- An elite Communication tool

BY : PR Team Studio 52, 20th December, 2014 , 1:00 PM

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The human mind is full of imagination and fulfilled with hunger of information and interaction. The communication environment was completely dominated by the perseverance of handwritten and oral methodologies before the invention of printing press. Then in 1450 Johannes Gutenberg helped changing the world And print media spread information everywhere at the speed of wild fire. In 1837, the invention of telegraph considered as a revolution which helped people to communicate over long distances. Leading up to the present day, the world became a global village as the invention of telephone and radio brought audio to every home.

And then in 21st century, evolution of communication reached at its climax which brought video in form of TV. By the end of 1950's every single home of USA was having a Television set and it worked as a primary channel of spreading public ideas, opinion and beliefs.

And nowadays, Video is so omnipresent in every walk of our life that it became an ingredient of our subconscious. We are not even able to calculate the amount of information received from Electronic news, video, commercials, e-advertisements, movies, documentaries and from almighty Youtube. There is countless number of videos available in internet including news, comedy, live concert, tutorials, self recorded Virals etc. 

However video cannot be confined as a medium of entertainment as it has become a vital element in business, politics, communication, music and social media. Everybody shares videos for selling and branding of their products whereas some prefer to upload and download videos to promote innovative ideas.

Since videos are produced with the quick burst of sound and vision, it seeks the attention of viewer rapidly and leaves a lasting impression. The Video message is quite understandable and connected with the emotions of common public which undoubtedly impacts people from all demography. Apparently therein lies the influence of video - the capability to effectively share credence and does impact the audiences across the globe from the ease of their houses to the screens of their multimedia devices 24 hours a day and 7 days a week !

Copyright : Studio52@2014. All Rights Reserved.

Communication became Conversation : Unleashing the Cross Culture Barriers

BY : PR Team Studio 52, 18 December, 2014 , 3:00 PM

Importance of video for promotion

BY: PR Team- Studio 52, 17 December, 2014 , 12:35 PM

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