A Video without adding values is null and void

By PR Team : 01 -04-2015 15:00 hrs

A Communication Group Since 1977

BY : PR Team Studio 52, 3th February- 2015 , 4:00 PM

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Are you recently being interviewed ? If you are selected then well and good and if you are being rejected then possibly the recruiter didn't find the most important of all life skill within you. What happened Wondered ! I tell you this is communication skill. What is Communication ? It is simply an act of transmitting information from one place to another whether it is verbal or in written form. Another form of communication which became a powerful tool in today's marketing trend i.e. Visual Communication which can either be still images or motion pictures. Now how an individual send and receive information is a border line to measure communication skills. The more you develop your communication the more it helps you to grow faster in all aspects of life, from personal to professional and from social gathering to diplomatic talks. A person who is a master in communication skills always come up with clear, accurate and meaningful information. This is something which is not advisable to be overlooked.

Wake up ! and smell the coffee and transform your conversation into communication to avoid any sort of mishap. if you are a professional and doesn't possess vital communication skills then it could be a serious cause which may obstruct your promotion. In fact no employer would admire an employee who is not able to communicate appropriately. Whether you are looking a good career ahead our promotion OR willing to expand your business further ; communication is the key. For an instance , the capability to : speak appropriately with a people from different ethnic background whilst maintaining good eye contact, demonstrate a varied vocabulary and customize your language to audience, listen effectively, represent your views and ideas correctly , write unmistakably and concisely and work well in a group all need excellent communication command. With Studio 52 it is possible to express your ideas worldwide. We are one of the leading and awarded ISO Certified UAE based Media Production organization. Our main services include Audio & Video Production, Photography, CCTV operations etc. For more details call us anytime at 80052 ( Toll Free) or simply click over www.studio52.tv


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Video Communication is the mother of advertisement And Remember Mother is the best care taker ever !

BY PR TEAM : Studio 52 Media, 11th Jan, 2015, 16:30 PM

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Yesterday I woke up midnight and thought what happened to the world. It keeps changing the trend even when you aren't awake. I peeped into my facebook and twitter account and what I saw had made me surprised. According to a post a single video has the capability to engage 120% more viewers than any other mode of advertisement. This incident helped me to recall my old days of school when my mentor used to say that people with right-brain tend to be more creative in order to respond  visual stimulation viz. imagery and color. On the contrary left brainers are comparatively more analytical and passionate about numbers and language. And a scientific report suggests that there are more right brains in the world than left. If we believe in a statistics revealed by an authentic research firm that 98% marketers trust what they see in a video and this eventually converts them as a genuine buyer of that particular product. This is the reason why people have tendency to be more inclined towards visual communication.

Since online video is the ultimate incarnation of visual content, these statistics undoubtedly bode well for the growth of video marketing in near future. According to a recent report published by International advertisement association (IAA) in 2014 an average viewer enjoyed 2,234 minutes of online video alone and 95% users had been reported to forward and share videos in several social media stations.

Friends ! Everyone of us must have seen movie, TV serial at least once in their life. There is always a lead character that often injected with qualities which public desire to see. In a similar way, successful marketers know to unlock the barriers by connecting the thoughts of a common man into advertisement strategy. Understanding what is funny and what's not , what's on trending and what's out of fashion has become more important aspect nowadays. Producing a video could be a simple task but presenting a video asks for a lot of planning and hard toiled research. A good quality video contains a bunch of comic content, animated techniques, community engagement, a sort but quick responding.

Marketers often do a mistake by using detached and irrelevant videos into their strategy. Top brand in the market do nothing special but follow the guidance of experts and present videos differently. Here at Studio 52 we not only produce a video but decorate it with delicious ingredients of sentiments & realism which let your viewers never go off.

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Investment in Video Branding : Understanding ROI v/s ROI (Return on Investment vs Really outstanding Investment)

BY PR TEAM : Studio 52 Media, 5th Jan, 2015, 12:59 PM

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Video has a prompt appeal to viewers

Communication: A wordless mechanism with telepathic cord

 

BY : PR Team Studio 52, 21 December, 2014 , 19:00 PM

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In today's fast-paced world when people do not have time for anything, mind reading or telepathy is important. Do you think it's magic? Com'on its not, on the contrary, in many ways, successful marketing depends on your ability to read your customers' mind. This practice is very common and can easily be noticed in Fortune 500 companies. All these companies use effective marketing and wordless communication to comprehend the minds of buying public. Mind reading is difficult but not impossible; nevertheless, one of the toughest challenges of business is to succeed into the communication of the sensuousness of products & services. A challenge you cannot win through the customary mass communication method. Communication with telepathic skills remarkably helps business to relate to its consumer and placate them to buy your product.

For instance, have you ever thought about why logos are often ovals and triangles or something related to it? Now, think of any geometrical shape? what is the first shape come into your mind? Isn't it triangle or circle? That's why you will often notice that all Fortune 500 companies' logo shapes are so universal that customers can relate to them effortlessly. Telepathic skills are nothing but mind reading which apparently helps business to read the psychology of their consumers.    

One more aspect of telepathy is to understand the term voice-of-the-customer (VoC). Voice-of-the-customer (VoC) signifies customers' expectation and experiences in form of feedback. (VoC) is very important and unavoidable aspect in the process of gripping the understanding of wordless mechanism of telepathic cord. Do you think it can only be achieved with verbal expressions? No, certainly not. Interpreting and projecting the right non-verbal cues allows you to read the psyche and understand the needs and requirement.

Still confused? no problem, I will give you one more example, I have recently seen a video advertisement. This advertisement was for an oil product, but was trying to connect with the consumer through emotional strings. This advertisement does not talk about oil directly rather shows that if you care about your mother then consume Cholesterol free oil. The tagline says - “Save your mother from Cholesterol and consume Saffola (oil brand name) and go for a free check up that SAFFOLA Company is organizing, because 3 out of 5 Indian ladies suffer from Cholesterol problem". This advertisement shows love between Mother and children. After watching this video whosoever will go for shopping will certainly think about buying this oil simply because of the reason that everybody in this world cares about their mothers. This advertisement was nothing but a perfect example of connecting a wordless telepathic chord with customers.

Similarly, if you need a perfect wordless communication dimension with extra sensorial touch to reach consumers’ minds then what are you waiting for? Visit STUDIO 52, the only brain-to-brain connector between your company and your consumers. A place which works on telepathic skills and convert concepts into visual, non-verbal, sensorial and tactile stimulus through video marketing, audio-video advertisement, business video etc. We provide brand activation and strategic planning solutions which is been already tried and tested by our customers for the last 3 decades.

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