Showing posts with label CCTV. Show all posts
Showing posts with label CCTV. Show all posts

Thursday, April 2, 2015

Time-lapse Video : An Insight




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BY PR Team Timelapse52, 2nd April, 2015


Wednesday, March 11, 2015

Video has changed the trend of marketing !!

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By PR Team : Studio 52 Media 11th March, 15


Let’s face it!  People have become more web savvy on the internet; video is where most people spend their time looking for ideas or latest trends.

Newspaper? What’s that? With youngsters resorting to the internet for most of their information, video marketing has become the latest trend in achieving a larger set of audience since a minute of a video is worth 1.8 million words.  

Video has become an essential marketing tool. It’s a great way to tell your story, show the human side to your business and give it personal touch by communicating complex ideas in a digestible manner.

As we know image is more engaging than text, so if you combine text, image and sound then it automatically captivates the audience leading to a rapid growth for the company.

Video is a better form of communication to tell the story about your brand/product to your potential customers where a text or image can’t. A video can give you good brand visibility and can start up brand and conversion.

Just imagine when you see an advertisement of a product on local newspaper and in the next day you when you see its ad on TV then your trust factor about the brand increases.

By 2017 video will be 90% of all internet traffic and currently 87% of online marketers use videos. With clearly crafted videos with elements of humor, shock, entertainment and controversy it would make it easier to recall not only the content the video produced but the branding stamp at the time of purchase.

I was just thinking to myself why pay companies thousands of Dollars when I can just take videos myself. WRONG! If you want your brand to stand out take it to the experts don’t try saving a little here and a little there, it’s not worth the loss of your time and effort.

Companies that are set up to make videos specialize in this particular field just like you do in yours! Take advantage of their creativity and boost your company’s image from the start instead of trying hundreds of worthless videos make one extraordinary one that could put you above your competition!

If your brand does not produce online videos, it’s better to start now, consumers are clearly watching online videos of various brand, most of the time due to the internet algorithm they end up following the brand and make purchase decisions based on them.

So if your business does not  use video, you are behind the competition and that could affect sales of your company. Not that it would reduce, but there is a gap in the increase plus with various competitions and rising companies just round the corner would you risk that? I know I would not even bother risking it! 
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Copyright@Studio 52 Media_2015. All Rights Reserved.

Tuesday, March 10, 2015

Videos are the Present and future of Marketing !

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BY : PR Team, Studio 52. 10th March, 2015


Video marketing provides a quick and powerful route for organizations to reach their audience members without spending large amounts of funding on corporate or affiliate relationships. It is not as simple as it seems to make a good video. There are a lot of things you must think about when you’re thinking of getting into video marketing. Continue reading for great video marketing strategies.
Don’t fear video marketing. A decent camera is all it takes to start!  Demonstrate the product or service to your demographic by simply talking to your audience about manufacturing.

TIP!
 Most people will not want to watch a video that is more than 20 minutes long. But if it includes a demo of your product it will imprint your brand on their minds in a short span of time.
Make sure your videos have been optimized. As you upload to different sites, it is necessary to compose unique titles and descriptions each time. You should put keywords in there, as well.  Be sure to include contact information so the customers can contact you easily.

TIP!
 Optimizing Videos is highly recommended. Make sure the customers can find you by adding Keywords, contact information and other details.
If you want to promote a product, create a video demonstration. Providing demonstrations and product insight generates a sense of confidence among your customer base. Seeing a product work live can increase your sales.

TIP!
 Use Video Marketing to demonstrate how the product works.
Many marketers find that working in groups makes video production a smoother, more productive experience. You don’t have to just use people you work with. You can also try loved ones or people you know in your community. Don’t forget to credit their work!

TIP!
 Make the Video more community friendly by involving more people.
Try to stay on topic and keep focused with each video. Create an outline of how the video is going to go and follow through. If you can concentrate your efforts on the task at hand, you will find it easier to achieve the desired results.

TIP!
 The cost of production does not determine the quality of the video. As long as your video is focused and well-balanced, you can use standard equipment.
People like honesty! When creating a video, make sure it’s something you are truly passionate about. This will allow you to speak from the heart, which viewers will immediately recognize and respond to.

TIP!
 “How-to” videos are frequently viewed as they are easier to understand.
Make sure to have a script when filming your video; inform your audience about your company, what exactly you do and at the end of the video, get your viewers to visit your site and/or purchases your product.

TIP!
 If you want to sell products, it makes sense to use a link that will direct them to a point of purchase. Better yet, place the link within the video itself.
Make sure your video is brief and has a lot of information in it. Internet viewers often have a shorter attention span than you think. Your videos should be no more than five minutes in length in order to prevent viewers from clicking off your video before it’s done. You might have great content, but it won’t help you if your viewers lose interest before the video is over.

TIP!
 Encourage others involved with the business to participate in your video marketing. The ideal person is someone personable and good in front of the camera.
In conclusion, a business can thrive by using video marketing. But, it’s not so easy to do this. You should use these tips so that you can have the best opportunity to market your videos. Be organized and plan it all out up front.



Copyright @ Studio 52 Media_2015

Saturday, February 14, 2015

Video means Marketing and Marketing means Video : Redefining New Media Edge







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BY : PR Team Studio 52, 14th Feb- 2015 , 11:50 AM

I know you are about to begin reading this blog. Now you honestly tell me, would you prefer reading a blog or you'd watch a video instead. We have to understand one thing that  presently we are breathing in a digital century and it doesn't make any sense run in opposite direction of wind. It became an interesting question to ponder that why 90% market campaigns are powered by video engineering before they launch. 

 
If we buy the facts from one of the leading marketing data provider American company ComScore, then VIDEO is undoubtedly the king of advertising battleground. As we all know that Media continues to redefine its structure and platforms, there is a need to keep your strategies up to date with authentic R&D.
Now let's measure your digital behavior through rapid-fire session : 
1. What's the value of your existing company in terms of advertisement campaigns.
2. Have you succeeded reaching to target audience?
3. What is the search market share of your company among consumers ?
4. Did you measure your brand strength against competitors ?
5. Where your VIDEOS are going and who is consuming them most ?

Wait a minute please ! Before you answer these questions one thing we have to acknowledge that we are on the edge of discerning to the fact that video is the future of marketing and it can only take the market by storm. If Google search engine is gasoline, VIDEO is fire and live evidences are available in YouTube, Facebook, Twitter and Vimeo. There are countless number of internet users who are addicted watching, downloading and uploading the VIDEOS and never bothered what has been written in paragraphs.
Friends ! Open your multimedia device now and browse a video of your choice. I am pretty sure that you're just one button away to play and watch it. A group of scientists highlighted the fact that human brain can't concentrate consistently more than 20 seconds. The same fact everyone of us has realized in daily life activities. Hence, VIDEO as a marketing tool is comparatively advance mechanism that  understand and captures  the psychological behavior instantly and ultimately a loyal customer.

Have you found a Space without VIDEO

Our brain has a functionality to adopt visual content effortlessly. The text and picture can show a few moments but a Video can put you back in the time. Moreover unlike textual and info graphics a video-influence works like a ROM of CPU which doesn't go away until you don't remove it. Videos are catchy in nature and easy to share. One video is enough to increase audience engagement and it is rather simplest form of spreading information and promoting products.

Studio 52 is a Complete VIDEO Parlor :From Script to Screen 

With the invention of smart phones and media gadgets video content has gained tremendous popularity. It has the ability to explain your hundred and hundred years of business only in 1 minute. Google has already suggested video marketing increases the chances to stand No.1 in first page of search engine. You need to have a treasure trove of videos to get noticed. Spin a tale to lock the audience attention and make them travel along the tale. Let us nail a killer video for your audience. We at Studio 52 add a magical ingredient of video content, concept and art that would make people believe that You are No. 1 Company. 


Copyright @ Studio52Media_2015. All Rights Reserved