Monday, February 16, 2015

Do you Love a VIDEO : Even Google Loves VIDEO !


 


BY : PR Team Studio 52, 17 feb, 2015 , 11:00 AM

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Yesterday I was going through an online article of Google which give me an insight of how you can improve the ranking of your website. I thought of  sharing this information with you.
After a long hours of hard toiled research work many SEO professionals realized that link building alone can't get you on the top. It's also about rich quality content which determines the winning position of a particular webpage. Besides this good content automatically attracts links over the time.

On the other hand one type of content which has never been considered by most of the SEO is Online Video. Although big brands are incorporating video content into their marketing campaigns, most SEO's do underestimate it. In fact they use other variety of content including text, images, infographics etc. Video is always been a centre of digital crowd, it's just that people often don't place a high priority on it.

Ok ! Let's discuss about making a video. There is no place around you where you won't see electronic device. Moreover every single mechanism is loaded with VIDEOS. For marketers it's very important to design an appropriate strategy before they make a video. Sometimes we invest a lot of money on Video but return is nothing. One has to understand clearly that content of VIDEO must be engaging and target oriented.

Now we highlight the fact of benefits from Video : Building a link and Generating social shares. Always keep in mind that sharing with the wrong audience and linking it to irrelevant places can only remain you with disappointment. Think about an exceptional video and have a great outreach to make your video viral. The story of your video must come-up with emotional bonding and throw a sprinkle of laugh, amaze and shocking moments.

There is one example of a YouTube Video which went viral within few hours of its uploading. DollarShaveClub.com was uploaded on march, 2012 and it generated a massive amount of back links. The Video was never produced for link building purpose but to raise brand awareness. Can you believe it that an year ago hardly anyone had heard of this company but a one Video did the miracle robotically and It started to gain lot of publicity and attention for Dollar Shave Club. Within next hours, leading news channels started featuring this video and within a month it has been featured on some popular websites like Forbes and Businessweek where most SEO's would work extremely hard to acquire links from.

Now don't get surprised ! there is a very simple reason behind the success of DollarShaveClub and that is the video stroked a harmony with its intended audience and as a result became viral. The video was funny, amazing, educational, linked with real time events, emotional and well structured which kept its target audience entertained.

However it is not every time necessary to keep your videos funny rather a video has to offer something viewers love to see again and again. Here at Studio 52 Media we put consistent effort to create impressive and engaging videos which not only improves the ranking but eventually fetch revenue for our client. Studio 52 produces your video with modern science and presents your video with an art of skills, experiments and experience which explains your business in an effective, efficient and engaging way.


Copyright: Studio52 @ 2015 All Rights Reserved


Saturday, February 14, 2015

Video means Marketing and Marketing means Video : Redefining New Media Edge







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BY : PR Team Studio 52, 14th Feb- 2015 , 11:50 AM

I know you are about to begin reading this blog. Now you honestly tell me, would you prefer reading a blog or you'd watch a video instead. We have to understand one thing that  presently we are breathing in a digital century and it doesn't make any sense run in opposite direction of wind. It became an interesting question to ponder that why 90% market campaigns are powered by video engineering before they launch. 

 
If we buy the facts from one of the leading marketing data provider American company ComScore, then VIDEO is undoubtedly the king of advertising battleground. As we all know that Media continues to redefine its structure and platforms, there is a need to keep your strategies up to date with authentic R&D.
Now let's measure your digital behavior through rapid-fire session : 
1. What's the value of your existing company in terms of advertisement campaigns.
2. Have you succeeded reaching to target audience?
3. What is the search market share of your company among consumers ?
4. Did you measure your brand strength against competitors ?
5. Where your VIDEOS are going and who is consuming them most ?

Wait a minute please ! Before you answer these questions one thing we have to acknowledge that we are on the edge of discerning to the fact that video is the future of marketing and it can only take the market by storm. If Google search engine is gasoline, VIDEO is fire and live evidences are available in YouTube, Facebook, Twitter and Vimeo. There are countless number of internet users who are addicted watching, downloading and uploading the VIDEOS and never bothered what has been written in paragraphs.
Friends ! Open your multimedia device now and browse a video of your choice. I am pretty sure that you're just one button away to play and watch it. A group of scientists highlighted the fact that human brain can't concentrate consistently more than 20 seconds. The same fact everyone of us has realized in daily life activities. Hence, VIDEO as a marketing tool is comparatively advance mechanism that  understand and captures  the psychological behavior instantly and ultimately a loyal customer.

Have you found a Space without VIDEO

Our brain has a functionality to adopt visual content effortlessly. The text and picture can show a few moments but a Video can put you back in the time. Moreover unlike textual and info graphics a video-influence works like a ROM of CPU which doesn't go away until you don't remove it. Videos are catchy in nature and easy to share. One video is enough to increase audience engagement and it is rather simplest form of spreading information and promoting products.

Studio 52 is a Complete VIDEO Parlor :From Script to Screen 

With the invention of smart phones and media gadgets video content has gained tremendous popularity. It has the ability to explain your hundred and hundred years of business only in 1 minute. Google has already suggested video marketing increases the chances to stand No.1 in first page of search engine. You need to have a treasure trove of videos to get noticed. Spin a tale to lock the audience attention and make them travel along the tale. Let us nail a killer video for your audience. We at Studio 52 add a magical ingredient of video content, concept and art that would make people believe that You are No. 1 Company. 


Copyright @ Studio52Media_2015. All Rights Reserved


Friday, February 6, 2015

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Tuesday, February 3, 2015

Are You Communicating Wisely : Learn the basics with Studio 52


BY : PR Team Studio 52, 3th February- 2015 , 4:00 PM

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Are you recently being interviewed ? If you are selected then well and good and if you are being rejected then possibly the recruiter didn't find the most important of all life skill within you. What happened Wondered ! I tell you this is communication skill. What is Communication ? It is simply an act of transmitting information from one place to another whether it is verbal or in written form. Another form of communication which became a powerful tool in today's marketing trend i.e. Visual Communication which can either be still images or motion pictures. Now how an individual send and receive information is a border line to measure communication skills. 


The more you develop your communication the more it helps you to grow faster in all aspects of life, from personal to professional and from social gathering to diplomatic talks. A person who is a master in communication skills always come up with clear, accurate and meaningful information. This is something which is not advisable to be overlooked. Wake up ! and smell the coffee and transform your conversation into communication to avoid any sort of mishap. if you are a professional and doesn't possess vital communication skills then it could be a serious cause which may obstruct your promotion. In fact no employer would admire an employee who is not able to communicate appropriately. 


Whether you are looking a good career ahead our promotion OR willing to expand your business further ; communication is the key. For an instance , the capability to : speak appropriately with a people from different ethnic background whilst maintaining good eye contact, demonstrate a varied vocabulary and customize your language to audience, listen effectively, represent your views and ideas correctly , write unmistakably and concisely and work well in a group all need excellent communication command. 


With Studio 52 it is possible to express your ideas worldwide. We are one of the leading and awarded ISO Certified UAE based Media Production organization. Our main services include Audio & Video Production, Photography, CCTV operations etc. For more details call us anytime at 80052 ( Toll Free) or simply click over www.studio52.tv Copyright: 

Studio52 @2015 All Rights Reserved